Internet Marketing Indonesia Journal

The question on how to blog is something that most of us take for granted since majority of us have tried starting one. But for beginners, this question is rather like a disheartening tangle of questions and concerns to be resolute. In this guide, all the needed resources that you will need to get started are gathered. How to blog? Here are the things that you need to know:

What is a blog? Blog is an abbreviated form of the word weblog, which is actually a phrase that is not commonly being used nowadays. Defining the term in the simplest manner, blog or weblog is simply a record of one’s thoughts, commentaries, thoughts, photos, useful links, videos, current events and almost anything.

The next discussions serve as a short primer on “how to blog”. While it is quite impossible to cover everything, the following discussion will take you from selecting your topic and the platform of your blog, through to making the texts in your blog stand out and get the attention of every reader.

Why should you write a blog? There are actually no specific reasons as to why someone should write a blog because it depends actually on one’s motivation. Blogging can also have benefits, such as increasing web traffic. It could be an effective tool in boosting the presence of your business online. It is also one means of sharing or even debating of ideas with brilliant minded people.

What is a blogging platform? What type of blogging platform should one use or utilize? A blogging platform is defined as a software you utilize in order to publish your entries to the World Wide Web. It basically works like when you are choosing on which word processor or web browser to utilize, there are also a wide variety of blog platforms that are available which you can choose from.

What topic will you use? This one question that often gets asked by individuals who have just started blogging is this quite non-technical question of how to blog is what they should write about. Whatever it is that you may want to write about, it will always be dependent on why you have opted to blog in the first place. However, it is strongly advised that you may want to consider is to try finding yourself a niche in the world of blogging. There is no better way of distinguishing yourself and establishing support and readership unless you are writing in behalf of a friend or a relative, is to concentrate on a specific topic or interest. If you are interested in SEO, then write about the topic itself. This is very much important for marketing for noobies.
To make your blog content standout, think of a catchy title for your blog. According to blog enthusiasts, the most important part of a blog post is the blog title because it is what make your possible readers who will find your entries through a search engine to make up their mind on whether to visit your page or not. This is where the make or break part happens. This is the part which determines whether your blog gets to read or just get passed over in favor of somebody else’s page.

Blogging has certainly reached a point where its popularity is being taken advantage of to make money. Blogging for money has become one of the most famous online money making business around. Writers, both newbies and professionals, use this platform to earn money while they what they love. Bloggers can write about anything they want. From personal experiences to unsolicited advice and from up-to-date news to political and social commentaries or about internet stuff like SEO, professional website design or web traffic, writers from all disciplines take advantage of this tool to get noticed and at the same time earn some money.

If blogging for money is what you want then here are some ways you can do to earn some cash:

1. Advertising – There are certain advertising programs that anyone can use to earn some extra cash. Some like adsense programs where ads are posted in your blog and you are paid for every clickmade by visitors of the site to the ad. Lots of writers who are blogging for money employ this technique because it is the easiest one to do.

2. Affiliate marketing – By enrolling in affiliate marketing programs and becoming an affiliate, you’ll get access to a database of products ready for marketing. You now have the option of posting a link that has been provided for you to your blog as an advertisement. When someone clicks on the link and buys a product, you will get around 25% to 75% commission on the product.

3. Sponsorship – Getting a sponsorship is a direct advertising technique used by companies to attract more niche markets. Companies pay a blogger to advertise their product. Some even asks for a write-up.

4. Being hired as a blogger – Lots and lots of companies now hire professional bloggers to write blogs about their company and on issues that concern their producst and company.. They can also hire bloggers to make articles pertaining to an issue closely related to their product which is some sort of indirect selling. Also, there are bloggers hired to manage and keep company blogs up-to-date on what’s new to them.

5. Non-blogging writing duties – Popular bloggers get hire to write articles on companies and products outside of the blog environment. They are also asked to do reviews on products and get paid by doing so.

Just recently, a job opening was advertised that offered a huge amount for someone to become a caretaker of a place in Australia. All that person had to do was to stay there a couple of months and write a blog everyday about the conditions there. This is a very good example of how powerful and renowned blogging has become. One can earn big bucks just by writing.

Do not be fooled though. Both writing and maintaining blogs is a difficult task. There will be times when you will have a hard time of thinking of something to write. Blogging for money needs a lot of patience and discipline. Being successful in blogging does not come overnight!. It will take months or even years before you reach the level of other famous sites. All you can do is keep your blog up-to-date to keep the interest of your readers. Always remember to keep your content easy to read, relatable and as diverse as you can and hope that it generates increasing traffic everyday.

What are blogs? How do they differ from other sites in the web? In understanding how do blogs work, understanding is on the description of its features that makes them distinctive is greatly needed. A common blog will usually include one or more of the following features:
1. Posts – considered to be the core feature of a blog which contributes largely on how blogs work. Posts are content entries placed or published by the blogger. They are usually presented in chronological order, with the most recent one shown on top. For every post a blogger does, each will be documented at a permanent URL to persuade other bloggers to link to your posts to increase web traffic . For each post, the author’s name, the category where it belongs to and the date it will be posted will be displayed.
2. Comments – These is another key feature that contribute largely to how do blogs work. These are places where interaction is made possible between the readers and the blogger. It is a section wherein readers and other bloggers are allowed to carry on a conversation. According to top seo servicesthis feature also creates traffic to your blog which is actually beneficial for your site.
3. Categories – Categories are libraries where posted content or posts are kept and organized. For bigger blogs, entries can also be arranged in such manners as according to month, year or even according to keywords. A search feature is also available to help the readers to find whatever they are searching for. The blog software will usually automatically generate the categories and the archives. All who are into newbie marketing should know this.
4. Subscription – this feature is also an important feature in understanding how do blogs work. This feature is referred to as “RSS” or “syndication”. Specifically, this feature allows the readers of a site to subscribe to a blog and be given notice when the blogger has posted a new entry on the site. What RSS means is Really Simple Syndication. This feature is just one of the many compelling reasons why one should start a blog. Current web browsers offer newsreader capabilities nowadays. It will offer the possibility for readers to subscribe to your blog and be able to read your entries through them instead of going straight to your website. This provides the extra advantage of allowing your subscribers to keep track of your site for new postings, and thus, it is important for you to provide an RSS feed in to your site.
With this, you make it easy for your visitors and most likely to keep them on top of your content. To know which site offers this feature, all you have to do is to look for the RSS icon. Once your blog has been setup to offer RSS, you will be asked to select from 3 options: First is to show the headlines only. Second is an option which shows the headline and a partial content of your site, and lastly, the ones which shows the headline of your blog and its full content.

What is the purpose of blogging? You’ve probably come across this question a million times and you most likely ask yourself the very same question over and over. According to expert bloggers, blogging is writing for the purpose of intentionally or unintentionally gaining from a blog by leveraging on readership, online popularity, web traffic, and a lot of other factors centered on income generation or by just merely expressing oneself virtually.

How does one get started in blogging?. Well, having sufficient grasp of the crux of the matter as well as the right tools can get anyone into blogging in no time at all. Basically, one of the tools that a blogger must obtain and learn in order for the readers to think of you as professional and reliable is through article writing basics.

If you want to convey your message across your readers regardless of stores of information at your command, the following article writing basics will certainly serve the purpose efficiently and valuably. Keep these guidelines whenever you write and you’re on your way to creating astutely written content that will direct vast readership to your own niche.

1. Always remember the WIIFM principle – For those who are still in newbie marketing, just in case if you don’t have any idea what WIFM is, it’s a marketing jargon for, ‘What’s In It For Me’? In article writing, a blogger/writer should always have this in mind. Exerting an effort to deliver to your audience what’s in it for them as they take time to visit your site and read your content will help you attain sizable followers in no time. Keep in mind; readers are always into something they know they can benefit from. Once they find out that your site provides great information, they will definitely stick by your side, read every post and then advertise your blog through WOM or Word of Mouth.

2. Give your readers a KISS. – Before you react violently, this article writing basics should not be taken literally. Keep it short and simple – that’s what KISS stands for. It is very much understandable that you have lots of information and thoughts to share, but it would be best and would make a lot of sense if you keep your articles short and simple. Short posts are often the ones that have greater impact and bearing weigh against the lengthy ones. So, the next time you blog about a particular topic, make certain that you keep it nice and brief, yet still with a sharp intellectual tone.

3. Polish your stuffs – This article writing basic should always be given emphasis. Always do proofreading to your articles to constantly spell check possible typos and grammatical errors. If you want to gain credibility and trust, give your readers something seamless to read. Proofread once or twice, and proofread still.

4. Don’t forget to link – According to seo services, linking your site to other blogs will help you have a larger network. This is also one good way of establishing a name and integrity in the vast cyberspace as you link your site and have other people link you to their blogs in return.

5. Stimulate your readers to say their piece – A comment or two is a proof that your blog is being followed and read. To continue the flow of interaction, it would be best if you leave a question hanging or provide some points for your readers to ponder. Call it ingenuity and cunningness!

Alright, so you’ve had your timer set up so you know that you have spent the best part of an hour writing and making your carefully made piece of literary brilliance. So, the first step is to always submit your article, due to a number of simple reasons it makes a sensible first port of call.

For example, if you key “allen jesson” into Google, you will see, that at the time of writing, I am listed around 18,100 times (Results 1 - 10 of about 18,100 for “allen jesson”). So, 18.1K pages have a mention of yours truly. But what you will find very interesting is that the number 1 spot belongs to my author page on a certain article directory. That’s how much Google loves this article directory! These sites even outrank those websites that I own! So, I think I have made my case for submitting your article. For top seo services, it’s a sensible move. Google will more than likely pick up the article and your link that is shown in the author’s resource box will be counted as a bona fide back link to your site. You will also get visitors direct from that link on the article web site and you will also get visitors and web traffic when your article is published on other people’s sites and blogs (you can see how many times that happens in the member’s area).

But what about the all important back links? Will they get counted again when they are published on other people’s sites? Well the good news is that you will get more visitors and more exposure. The only disadvantage to this is that it is accepted wisdom that Google will see that secondary publication as ‘duplicate’ content and will only give proper and true value value to the link it first found from that article, namely the one published on the first article directory.

But there are things you can do. For example, there are other article directories out there. In my humble opinion, if you are trying to build counted back links, there is a little value in resubmitting the same article to a number of the other article directories. Of course, you will get visitors from those people who see your article on those other article directories (and other sites that publish your article as a result being seen on those article directories) BUT you wont get any more back links counted. So, what should you do in this situation?

Well, there is a fairly simple answer to your dilemma. Look, you’ve done the hard work, writing your original article. Then you have come up with a great idea, which is the basic theme for your article. So, now all you need to is to rearrange your thought patterns a little and rewrite your article and come up with another completely new article. Don’t submit that rewritten article to the same place, submit it elsewhere. Then keep rewriting and submitting elsewhere. By the time you have 6 rewritten articles, then you probably have a new article, with new ideas and themes, one which could be resubmitted to your original directory, so therefore starting the whole process again.

Of course, there are other ways that are much quicker when it comes to this problem and certainly there are methods are part of what we teach but if you use the above strategy you will start to see your back links in Google steadily climb and then everything else will follow, even the most coveted prize, which is the number 1 spot in Google.