Internet Marketing Indonesia Journal

These days the world is a smaller place, the internet allows businesses everywhere to address an international audience. Your shop can be offered not just to your locality, but across the globe and if you have a website or an eccommerce store then it may be worth your business looking at the advantages that SEO can bring.

Many companies do not understand the true nature of the internet, which is a competetive combat zone for businesses all looking to get the edge over each other. And for this reason the majority of business websites, no matter how good, will sadly be nothing more than an online reference for existing customers to look at. The simple fact is that just 1.1% of searchers will even look at page two on google when conducting a search, so if you are on page five, sixteen or even three hundred for your main keywords then what chance have you really got? Your website is pretty much a lottery ticket, with your chances of winning being about the same odds. Now compare this to a website that is in the top position on google, research shows that a site in this position will actually get over half of all traffic for that keywords, 56.36% to be exact. It doesnt take a genius to see which is going to have a more positive impact on your businesses profit. SEO Services

Simply having a visually pleasing and well designed website is just not enough, although a well designed site is important when you have traffic going to the site and visitors to convert into sales, if nobody ever sees the site in the first place, then what does it matter? You might as well not have a website at all. In order for a website to do anything at all to increase your sales or even boost inquiries, it needs to be seen and the more highly targetted these visitors are the better your results will be. This is why search engine traffic is so valuable, the searchers themselves are specifying exactly what they are looking for when they begin the search, no other advertising medium has this benefit, and this is just one of the factors that make Organic SEO the highest ROI form of marketing on the globe.

With regards to bringing traffic to your website there are two orthadoxed methods available to you, one is organic SEO and the other is Pay Per Click, both of these approaches have advantages over the other, and both have disadvantages. Pay per click uses search advertising such as google adwords to return your site at the top of the search results, one good advantage of this method is the fact that results are instant, and within a day of launching a new website you can attain reasonable levels of traffic. The downside ofcourse is that you are paying for each and every visit. The more competetive your keywords are the more each visitor will cost you. Organic SEO has advantages of its own, the most significant being that once you are at the top of the search results for your keywords, the traffic you get is free, there is no per visit price to be paid. The downside of this method is the fact that SEO can be slow to produce results, especially on very competetive keywords. That said, this is not always the case, and with long tailed localised keywords it is possible to attain first place rankings very hastily for keywords that bring exceptionally targetted traffic. The ideal solution for getting a new website off the ground is usually a combination of both the above methods, pay per click can be applied to gain instant traffic, and then gradually reduced as your organic SEO campaign begins to show results and your websites natural rankings improve. SEO Services

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I was looking desperately for a while now hunting for the latest website optimization tips across the internet. But who truely understands how it all works? I mean it is not likely that the owners of the search engines are going to share this information. If they were to then it would become useless with so many sites made the exact same way trying to manipulate the search engines in there favor. So what do you listen to when you do get some help? I say what ever works that does not get you pushed down by search engines.

We all have been told everything there is to know about SEO. Things like bolding and italicizing keywords is said to work well but what boost do you get from it. Doing this by itself will not have you racing to the top. I see people doing things like creating links from their keywords to sites like Wikipedia but that only helps them not you. This is one of the reasons why their website can mostly be found on the top of results of most search phrases. Then there is the issue of keyword density. Some say ten percent or so of text should hold your keywords and others want more used. Sure, you can not just add in your keywords sixty times in one small article but when is enough really enough?

Now there is also the idea that suggest that you should have your keywords as your domanin name. It seems to work for some sites but there are lots of pages that can get listed above them without the keyword present at all. So doing this does not make it that easy. There has to be more to it.

Search Engines still look at your meta tags title and descriptions. Or you can let the search engines figure out what to pull up. Frankly I use the meta tags because my results are better. For those who do not then make sure you put what you want to be ranked for in the first paragraph of content to make it easy for the search bots to know what your website is created for.

How about all those dirty schemes for SEO people use. You know like filling a page with really small text packed with keywords or stuffing a bunch keywords in alternative text in images. That stuff only work for a short while and then you get dropped to like page one hundred or what ever. Take it from me, I would avoid any of those tips.

The best way to go is using well written text with one way links from reliable sites are still the only wat to do it. Freshening up your pages from time to time will keep the bots coming back. Backlinks will tell them how popular your website is. But your links should come from more than one source. Be sure to shake it up a bit with quality backlinks from directories, blogs, websites, videos and ect. There are more things you can do but those are two of top seo tactics out there.

I could talk for days about what people tell me about optimization but what is the point. Just look for what works and when it is successful then repeat the process for all of your sites and pages. With a little trial and error you could end up on page one in no time.

Find a quick tutorial on the basics of SEO for your blogs or websites then check out our how to seo a website page for help. You can also obtain more links by heading over to the get backlinks page.

Have you ever stopped to consider what makes a website a success? Two people can buy identical copies of turnkey websites, and whilst one may make great sums of cash, this is no guarantee that the other website will perform in the same manner. The real source of success is not limited to the website itself, this is in truth just a small part of the bigger picture, the real source of any websites success is its ability to draw good volumes of traffic. And the best way to get traffic is by promoting your website either by yourself or by paying a professional provider of seo packages. Website promotion is very time consuming work, and in very general terms the more profitable a keyword is, the more work you need to do in order to rank highly for it in the major search engines such as Google, Yahoo and Bing. This is the reason a lot of companies turn to professionals to provide them with seo packages. Since Google is by far the biggest search engine and therefore can bring huge volumes of traffic, ranking highly in Google should be your main intention.

Websites are promoted by creating links that point to them from other domains, search engines see these links and count them in effect as a vote for your site, By using important keywords in anchor text hyper links, you actually improve the rankings of your website in the search engines for that keyword. Without promoting your website, nobody is ever going to find it, so how is it ever going to sell anything? But how do I go about building these back links that are so important to my sites rankings? I hear you say, well below I have created a list of great methods for building back links. With a bit of time and a lot of effort, your website could be earning you good money and dominating its niche.

Great Methods For Building Back links.

Article marketing:
By writing articles and posting them to the many article sites on the Internet you can fabricate huge numbers of back links, on top of this you can also get traffic by readers clicking your links from the article directory. Because you are in control of writing the articles you can also make sure that the page content on which your link is placed has the same theme as your website. This is especially valuable as it increases the value of your links meaning that they have more influence at pushing your website up the rankings.

Forum posts:
Some forums allow you to post links to your website in your signature, but beware, some of these forums will use “no follow” tags on your links which means that search engines will not count them. If you are going to use this method of link building it is very important not to spam the forum for the sake of building links, only join a forum that you would be glad to take part in even if you were no building links, and participate in the same manner. Posting just for the sake of getting links is harmful to the forum and bad practice.

Directory Submissions:

There are also plenty of online directories that you can submit a link to your site to, the links they offer tend to come in three categories:

Free: No charge or reciprocal link is required
reciprocal: You must link back to the directory in order to receive a link
paid inclusion:Payment is necessary in order to get a link.

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Perhaps all have heard of the term ‘book marking.’ How many of us know about ‘social bookmarking?’ We utilize the Web for various purposes. A number of us look for certain information that is connected to our relevant field of study or expertise. And, we choose to save such useful information, which we might refer to at a later time.

It was a general practice for people to organize their bookmarks of online resources in various folders in the web browser. To free us from the difficulty of finding our bulk collection of references social bookmarking is utilized these days. In social bookmarking, people create a web of resources and links without much difficulty and retrieve those saved information just the same way as we did before the introduction of social bookmarking. Social bookmarking makes it a lot easier for users to organize and categorize resource and information.

Social bookmarking is simply bookmarking sites about particular topics that people like. When a user visits a website and finds it important, he bookmarks it through one of the social bookmarking websites. Just like any other website, when a huge number of users utilize a particular social bookmarking site, that site becomes a high-ranking social bookmarking website. Social bookmarking websites are popular among bloggers who would blog about your website and this means a lot of new traffic and more valuable backlinks—an imperative way for Internet marketing.

As the name suggests, it also allows individuals to socialize with others who may have the same kind of interests, in the same topics or subjects they have tagged and bookmarked for themselves.

In social bookmarking, socialization is made possible by the following ways:

Users could see the creators of each bookmark on a particular topic web page of a website.

A user is allowed to access another user’s bookmarked references or resources.

All users are allowed to see all other individuals who have utilized a particular tag or keyword that allows them to search for relevant information about the same topic.

Thus social bookmarking helps in exchanging informative resources by allowing access to each other’s resources or information. This kind of socialization through social bookmarking has paved way for online marketing for a number of Internet businesses. Do you see the effectiveness of utilizing social bookmarking as a marketing tool? Many utilize social bookmarking to boost their site’s traffic, which in turn would improve their ranking in search engines.

Though social bookmarking is pretty new in the Internet arena as compared to other socialization venue, millions of people are already using them. With its networking possibilities, it is attracting a huge number of webmasters who utilize it to bring them quality visitors. Digg, del.icio.us, zlitt.com etc. are a number of examples of the well-known social bookmarking websites. You could sign up free for these services when you register and begin blogging for free.

It would be wise to bookmark your websites in as many social bookmarking websites as possible for backlinks and traffic to your Internet business

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Many businesses are choosing forums as an avenue to promote their Internet business. Posting on forums ignites extra traffic to your website thus they serve as a great place to boost your business. This is a well-known reason for posting in online forums. However, there are 4 other reasons to choose forums for your Internet business marketing promotions.

1.When you participate in forum discussions by asking questions or answering another user, you exhibit your knowledge in your field. This makes a good opinion among other participants. If your answer is good, they get interested in browsing your site to know more about your web site. Trust leads to more visits to your page. Your interactions and communication with other members gets you in their good books—you are building reputation. You may even get to know each other on a more personal level or stage. When they get to know you, they develop trust and this lets them purchase products from you rather than any one else. Basically, if trust is developed, they click on your link and you thus create substantial traffic to your site!

2. It would be a brilliant move to get indexed on major search engines. Major search engines easily index active discussion or conversation boards. If you index with these search engines, you have a higher opportunity of having your posts in these major search engines, which in turn would bring in more traffic when you participate actively in the discussions in these forums.

3.Discussions, conversation are usually archived by forum owners for future reference. This way your post would also most likely be saved. Some times when individuals go into discussion forums and read your archived discussions, they may find an answer to what they are searching for. This is another good reason to participate in forums. Those who find answers via your posts may hit on your topic and related links and you would get more hits.

4.These days lots of individuals sell their knowledge through e-books. You could gather a lot of information from these forums and write a book. Begin saving your posts and compile them into an e-book. You could either sell these ebook or give them for free to your visitors.

Forums serve as a portal where you could learn relevant information about your market by interacting with your target visitors. This certainly helps you to market your products or services more effectively.

We could conclude that forum boards in general helps you meet a highly targeted group of individuals who are more interested and more likely to buy your products and services. Targeted visitors prove to be leads of higher quality where you get more hits to your site and more business.

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