Internet Marketing Indonesia Journal

If you view web pages as the original publishing platform since the Big Bang of the World Wide Web, surely this variant platform called ‘blog’ and its increasing popularity heralds another mode of information publishing and communication. Maybe 10 years down the road another new platform is born (’wiki’ is the latest). For now, ‘blog’ is in the spotlight.

The blog shares some similarities with the web page as well as being the anti-thesis to the newsletter. It has its own URL so it can also be called a site. You update a web page via FTP upload, whereas you edit an existing post or create new ones within your blog account, so it’s faster in a sense. Moreover, the most popular blog services are free (for now) so you don’t have to pay for a blog host service, and so is a good substitute for a site except that you don’t have the luxury of web space to upload other files. Setting up a blog quickly greatly benefits those who haven’t got a site up yet.

Every week we have to upload a complete newsletter in our autoresponder and click a ‘mass-mail’ button. Even so, it may get filtered out, but this is ‘push’ marketing. The blog gets read mainly on-site and with RSS newsreaders or aggregators. Through these software the blog invites the general public to opt-in if they want to keep their Inbox aside for other purposes, so that’s ‘pull’ marketing. If they are flooded with mails they may miss yours, but with a newsreader they just click on your blog link to access all your posts past and present. The major weakness (sort of) is your readers are still ‘out there’ so you can’t qualify them into a list unlike what you can do with an autoresponder, but if they like what they read, they will stick to you.

The blog’s most powerful feature is that every post ends with a ‘Comment’ link. Know how to exploit this to the fullest and you can forge interactivity with your readers. Since the game of the day is ‘communication’, no more formalities and e-zine marketing. Write in the way you speak, keep articles short and regular, and keep your blog tightly themed by applying SEO.

Essentially, the blog (you can create one at blogger.com) becomes a communication tool which forms a very significant extension to your site. And Google loves them. So…

credibility + consistency + SEO + link exchange = high ranking -> TRAFFIC, yes!

If you already have a blog, you can submit to major blog directories for FREE and watch your traffic flood in. Do a search for “free blog submission”. Or you can click into our blog at http://www.internetmasterycenter.com/blog, scroll down and look out for all the graphic buttons of the sites where you can submit your blogs.

Our little research tells us non-marketers outnumber marketers about 5 to 1 when it comes to blogging…except that only we have prosperity consciousness. If blogs are so popular, why not use it to enhance your online business presence?

Nelson Tan is the webmaster behind Internet Mastery Center. Download $347 worth of FREE Internet Marketing gifts at Internet Mastery Center

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Comments are the part of the blog and its text. They show the quality of the information your offer to your readers and develop the connection between the author and his readers. And if there are no comments in the blog, means that either your blog has no readers or the material you offer is not good enough. The number of the comments left in the blog shows its level, so allow your visitors leave comments.

There are several ways to make your readers leave the comments on your entries:

1. Ask your readers write a comment. It is quite simple. You can add a sentence “Please write a comment” after every post that you publish to your blog. Even if your post is interesting not everyone wants to write a comment. If you ask your visitors to do it, you will see more people commenting on your blog.

2. Ask questions. Ask your readers what they think about the questions raised in the post. Start a discussion and let people follow you and express their opinion. By asking questions you make your visitors think about an answer and they will be willing to write it down in the comments.

3. Write unfinished articles. It is also a good method to let your audience start a discussion. While writing the article leave the problem open – don’t finish it with you own conclusions letting your audience do it themselves. They will be pleased that you gave them an honor to complete your article and express their own ideas.

4. Respond to the comments. Don’t stay a side when your readers are discussing your posts. Be present there and let them see that you care about their views and comments. Take part in the discussions too and make your own comments. Your readers will like it and will wish to visit your blog more often.

5. Controversial opinion. Take a known topic and write an article with the controversial thoughts. Your visitors will be attracted to the post that show the extraordinary or against the common view thoughts. It will make a new discussion live. Be prepared that many of your readers may disagree with you and you will get negative comments. But the most important thing is that it will generate a lot of comments and big discussions on your blog and make it more visited.

Making your blog more famouse will bring more visitors to it. It will give you a big opportunity to earn money with your blog. Visitors is what every internet marketer needs to earn money online. You can make money online with affiliate program, or use any other free money making opportunities. How to monetize your blog and make income in the internet we will discuss in our further posts.

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Blog marketing is not hard to carry out. Definitely be sure that you follow all of the proven and tested techniques that others are already using propitiously, and you can’t go wrong. You have to stay persistent and crave success if your blog is to be successful. You cannot just make a post and forget about it. You have to go on with updating your blog and advertising it so that it will become well-liked and be the blog that everyone wants to read. Here are a few of the more successful blog promotion strategies that will help you attain maximum outcome.

Content is king, and so extremely crucial all the while you are promoting a blog. When you have your own blog, you are in control of the content that is posted on it.While good quality content is something that you will need for your blog, you furthermore want to ensure that it is unique content as well. You will obtain great results by utilizing good quality content that is unique.

Tracking visits is a part of blog promoting that is accordingly enormously crucial. You have got to track your visitors to determine where they are coming from. There are a lot of high quality visitor tracking and link tracking software programs that efficiently provide the essential data. You would like to be able to tell which keywords they utilized to search and where they conducted their searching. Doing so will help you remove all of the guess work whenever it comes to blog promotion. You will want to know what keywords are effective, and which are not. This will help you optimize your keywords, eliminating loss-makers.

Comments on a blog are also a very significant aspect of blog promotion. You will need to be certain that you always answer and acknowledge the comments that are made to your blog. Make certain that no comment goes unanswered. Locate other blogs that are in the same marketplace as yours and leave the writers comments. This will take them back to your blog and will additionally take their readers there as well. Doing this will result in some targeted traffic and is a fantastic tactic to get your blog noticed.

Adding videos, if feasible, to your blog is a profound strategy that you can utilize for blog marketing. This is because you can then submit your blog to the video directories. Subsequently if there are a few videos that will fit into the market of your blog it would be to your benefit in the blog marketing world to add them.

Having a Google account and submitting a sitemap is a must whenever you are blog marketing. Doing so will permit Google to determine how frequently you are updating your blog and they will automatically know of any changes that you have posted to it as well. This will let Google get those new-found pages indexed faster and get them into search results a great deal faster than if you did not include the sitemap.

Using discussion boards such as forums and message boards with your blog link in your signature is still a great way to get your blog out there and recognized. Be certain that the message board that you post on is applicable to your blog or odds are that no one will be interested in clicking on your link. Moreover, if you came off as an expert in your market, you ought to have no problems appealing to new readers to your blog from the use of message board posting.

Contests are another way that you effectively market your blog. Having contests on a variety of things would be a lot of fun, and something that will keep your readers coming back. Every person loves to win things, and you can furthermore make the prize that you are giving away relevant to the market you are promoting on your blog. Readily available contest management software can instantly build you a contest entry form with all the needed script to manage it for you.

Blog marketing is all about getting results. If you market long enough and hard enough, you are going to get the results that you need and are looking for. The keys to achieving this are patience and determination. Work relentlessly and you will be rewarded.

Marketing a blog comes spontaneously for some and might be a little harder to focus on for others. Another significant thing that you will want to accomplish for your blog is to be certain that you find links. Swap links, get one way links, and ask for more and more links. You will never have enough links to your blog. The more links the better in this case.

As you know the incoming links are the main criteria that Google takes into its consideration for ranking your blog. The more link popularity you have – the higher is your rank. Each link to your site coming from any other web page is a vote for your site. Those pages that have more “votes” are located higher in the search results.

There are few methods to gain the backlinks to your site. The most popular one is to write articles and submit them to the article directories with your links in the recourse box. Join bookmarking sites, white comments to the posts in different blogs, participate in forums or just buy the incoming links to your web page. But the easiest way to gain the backlinks for the site owner is if the visitors of the blog will want to bookmark your pages. This natural process is a costless and the webmaster doesn’t have to spend his time for the linkbuilding. What you need for that is a good written text that would influence on the audience and make them bookmark it. So in this article we will reveal the strategies of writing the posts so that they would attract the reader.

In order to achieve this, you need to offer your readers something special. The most popular solution might be making your blog a source of original and important information. Something that your readers would like to discuss. However, to find such material for every post is very difficult. Therefore, we can talk about other options.

One of these methods is to give a fresh look to your old information. If it looks certainly new, unusual or expressed in a special manner – it will stand out against the similar material. You can also systematize the writing of your post and make a review of what you are writing about in a form of a list (for example “15 methods to promote your blog”). You may have many followers who would like to add something to your article and the other bloggers who would like to include a link your post in their own posts. It will increase the number of backlinks to your site.

Share your knowledge in writing the posts and try to express your own opinion. Opinions based on your own experience will be more in demand and if you add practice it will make the information very valuable. Try to attract the attention of the readers so that many people would like to add a comment or refer to your post on their own blogs. Create the interest to your blog and the constant audience.

If you write for the audience, visitors will like to read your blog again and bookmark it. Such strategy will help you get rich online by monetizing your blog and making more sales. Blogs themselves are the free money making opportunities where you can easily get more free traffic and make money online with affiliate program for example.

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This post will be a great assistance for the newbies in the making money online niche who are planning to make their first steps in the internet marketing. In this post we will concentrate on how to choose the name of the blog and what to write there about. If you have registered for a blog, so it is time to choose a niche that you would like to work in and the subject that will be discussed in your blog. It is better if you choose the subject where you have some knowledge. Thus it will be easier for you to share it with your visitors and attract the public.

1. Choose the name for your blog.

It is not simple thing, but it is mandatory. You can call your blog as you want, but first think what would be interesting for your visitors. Your blog’s name has to attract the attention and reveal what it is about. Usually the name of the blog is placed in its domain name. You can use from one to three words to make its name. It might be descriptive or just your own name for instance. Your blog may become higly visited even without a big name with a great meaning. Think about such names as Google, Yahoo, Alexa.

I like a descriptive name. So that it shows the subject of the blog immediately to the audience and is good for the search engines. If you choose the make money online niche for your blog, you can give it a name as “Online Business Reviews” for example. If you place the name of the blog in its domain name, it will assist you with the SEO, that will list your blog in the results of searches for the terms you have chosen for its name.

2. What to write about in the blog.

If your target is to attract the readers and generate more traffic, you need to think about your audience first and write for it. Choose a special subject you could write about in the niche that you have picked up. May be there is a subject that is not talked about enough and you will make your blog very popular if you make your content unique.

Don’t be afraid to express your opinion in your posts. If it is based on your knowledge it will be very valuable for the users. Try to attract your audience so that they would always like to read you and visit your blog again and again. Thus you will gain your permanent audience and also can start making money yourself by monetizing your blog.

Don’t forget that people don’t like to be sold in the blogs. They come there to learn something new or get the answers on their questions. So if you wish to make money with your blog, don’t do it aggressively. You can make money online with affiliate program in your blog by describing it in your posts. Or make a review of the most reliable and proven free money making opportunities based on your own researches. Be creative, honest and open.

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