How To Develop Free Traffic To Your Webpages
So you’ve uploaded your new website and its all geared up looking lovely and ready to make sales. You post a few links here and there to your new site, submit it to the search engines and you sit back and wait for the money to flood in…but nothing happens Sound familiar? What you need is a stable stream of free traffic on a daily basis and visitors to come in their thousands…so is there a way to achieve this for free?
Yes there is and it’s called Backlinking.
For those of you who are new to SEO (search engine optimization) you may be wondering what a backlink is and why they are crucial. Backlinks have become so significant to getting your website in the first page of a search engine that they have become crucial to a good SEO strategy.
Backlinks are links that are headed towards your website, they are also know as inbound links. The number of backlinks to your website is an indication of the popularity or importance of that website. Backlinks are more than ever important for search engines because some, especially Google will give more credit to websites that have a good number of quality backlinks and thus consider those sites more relevant for a particular search query and therefore resulting in a higher page ranking.
When a search engine calculates the relevance of a website in relation to a keyword or search query they consider the number of quality inbound links that is has, so it’s important to concentrate particularly on the quality of backlinks to your website. A search engine will take into account the content of your site to ascertain the quality of a link. When inbound links to your site come from other sites that have content relevant to your site then these links will be considered more relevant and are likely to be of more use to getting your pages ranked higher.
Search engines prefer that websites have a level playing field and they will look for natural links built up slowly over time. It is fairly easy to maneuver links on a web page to try and achieve a higher ranking but it is a lot harder to influence a search engine with external backlinks from other websites. This is another reason why backlinks are so highly included into a search engines algorithm, to combat ‘Black Hat’ SEO techniques.
Lately however a search engines criteria for quality backlinks has been tightened up even more due to dishonest webmasters trying to achieve backlinks by misleading or sneaky techniques. Such practises include hidden links or webpages generated by bots whose sole purpose is to provide inbound links to websites. Such websites are referred to as link farms and are now ignored by search engines and may even be ignored completely.
Another obvious reason for the pursuit of quality backlinks is to entice visitors to your website. You can’t just put up a website and expect people will find it without telling people about your site and what it can offer. Building quality, natural backlinks vital to Search Engine Optimization and thus should be very high on your SEO action list.
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Tags: free website traffic